Leaders don't give up on what's important!

I reward myself for an excellent work week with a worthwhile wine. I'm pleased the artisan that made the wine did not give up when facing challenges that came his way.
Read on...

I recently received a tip that was especially relelvant for any of us who are parents, and for us business owners (that includes winemakers) too. Charles Fay from the Love and Logic Institute (www.loveandlogic.com) was talking about his father who made a profound impact on this life by repeatedly sharing this important thought:

"Well, Charlie, what's really worthwhile in life is rarely easy."

Charlie goes on to say that many children rarely get this powerful message about struggle, and end up going from one thing to the next, hoping for it to be 'easy', and desperately trying to find fulfillment.

That got me to thinking, "Doesn't that apply to us as business owners too?" Marketers everywhere are telling us that it is easy, when in fact anything worthwhile in life is rarely easy.

As a result, we have unrealistic expectations about growing our business, the results we will get, and the amount of work involved. And then in the end we feel like WE are not suited to be businesses owners, and that WE are the failures. And then we move on to the next venture hoping to find more ease and success there. 

 Is it worthwhile to grow a thriving business, and are you willing to do the work to make it happen?

I reward myself for an excellent work week with a worthwhile wine.  I'm pleased the artisan that made the wine did not give up and faced any challenges that came his way.